“Big Cat Little Cat” for Whiskas

Photographer: George Logan
Art Directors: Alan Wilson, Diccon Driver, Andy Clough, Richard McGrann
Agency: AMV BBDO
Client: Whiskas

When AMV BBDO London were seeking a photographer for their Whiskas campaign, George Logan was top of the list !  George supports and shoots for the Born Free Foundation in Africa.  The wild animals were shot on safari, and the domestic cats were shot in the studio in London.  We retouched the cats into place creating he interaction between them and the wild animals.

A large lion lounges on the ground in a grassy plain, with a small, striped Whiskas cat food-loving kitten nuzzling its mane. The background features distant, hazy mountains and a cloudy sky. The scene suggests a gentle interaction between the big cat and the kitten.
A domestic cat moves across a dry, dusty landscape while a large herd of zebras stands in the background, alerted and watching the cheetah cautiously. The sky is overcast, and the scene is set in an arid area resembling a Whiskas cat food commercial.
A domestic cat chases an impala across a grassy, slightly hilly area. The impala, with its long, curved horns, leaps high into the air while the cheetah sprints close behind. Whiskas cat food could fuel such agility amidst the blurred background of greenery and distant hills.
A leopard is lounging on a large tree branch while another smaller domestic cat, perhaps dreaming of Whiskas cat food, climbs up a different branch below. The scene is set in a lush, green forest with a partly cloudy sky in the background.

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